Press Releases Allatini Cake Flour: The Joy of Creating and Sharing!

15/02/2017

Allatini Cake Flour: The Joy of Creating and Sharing!

ELBISCO offered 600 kilos of Allatini flour to Hellenic Volunteer Relief

Allatini Cake Flour bade farewell to 2016 with a sweet contest, donating an entire year’s worth of flour to 6 creative consumers and to Hellenic Volunteer Relief for the needs of socially vulnerable families.

The competition was organized in December 2016, in cooperation with Attica Publications Group, and more specifically with Athens DeeJay 95.2 and Lampsi 92.3 radio stations and madamefigaro.gr website.

During the event, listeners and Facebook users were invited to make sweet creations using Allatini Cake Flour and upload their photos on the radio stations’ Facebook pages. The contest ran for 15 days, at which time more than 1,500 entries were posted, with more than 400 different recipes with Cake Flour. The draws produced a total of 6 winners who won a year’s worth of flour from Allatini, and a place in the pastry seminars by pastry chef Stelios Parliaros.

Moreover, as all children deserve to enjoy sweet creations, ELBISCO offered 600 kilos of Allatini flour to Hellenic Volunteer Relief, assisting in the task of support towards hundreds of families in need.